Question #16: What's A Thank You Page And How Do I Monetize It?
Answer: A thank you page is a page they see after they’ve taken action. Let us explain.
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Thank You Page
They; being your prospect or customer, if they buy something that’s the page they see after they’ve clicked the submit button in the shopping cart. If they’ve opted in that’s the page they see after they’ve opted in.
The most important page on the Internet is a thank you page of any kind. Why, because you have someone who’s decisive. They're seeing something. An opt-out is a thank you page for someone who says okay, I want to opt-out.
Think about what you can do with your thank you pages. Most people think of it as something in passing it’s an after thought. They spend all of their time on the Opt-in page and they don’t spend any time on the thank you page. They spend all their time on the shopping cart order page and no time on the thank you page.
The thank you page is the most monetizable page on the Internet. In fact, if you had an offer on the thank you page that was world-class, one of a kind that had an ethical bribe that had them take action that would be the most monetizable page on your website.
What’s a thank you page? It’s the page people see after they take action, and to me it is the most valuable page on the Internet.
The second most valuable page is the opt-out page why, because someone is taking action?
Here’s what I tell my prospects and customers. I only want two responses from you. Yes please or no thanks. In other words, yes thanks or no thanks that's it. There is no maybe, there is no, I’ll talk to my spouse or kids about it.
No! It’s either no thanks, because no thanks may be that you have to talk to your spouse, but it’s no thanks. It’s not right now, it is decisive.
Decision means you're cutting off circumstances. Be brave, be courageous. Courage is not absence of fear, it’s mastery of fear, it’s abstinence to fear so deal with it. No thanks or yes thanks, that’s how being decisive is.
Next time you come in terms of a salesman, say no thanks or yes thanks. When a sales person cold calls me at home here’s what I say… “No thanks, right now. Will you give me your home phone number so I can call you at home and ask you about it?”
They go, “I understood no thanks right now. But what is that? I’m not going to give you my home phone number.” I say, “You don’t like having people call you at home unexpected? Isn’t that what you're doing?”
I saw that on a Seinfeld episode and I always use it. That’s something that you can use as an additional bonus. No thanks right now and how about you giving me your home phone number so I can call you at home and ask you all about it. Hopefully that’s putting a smile on your face.
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